What is BIMM and how does it compare to LoyaltyPass?

BIMM is a consumer loyalty app where customers collect stamps from multiple businesses inside one shared app. LoyaltyPass issues a fully branded loyalty card directly to Apple Wallet or Google Wallet per business. With LoyaltyPass, your card carries your brand, not BIMM's, and customers need no app download.

Does BIMM support Apple Wallet?

BIMM allows customers to add their BIMM QR code to Apple Wallet, but this is a pass into the BIMM ecosystem rather than a standalone branded pass for your business. LoyaltyPass issues a fully branded wallet pass per merchant that lives natively in Apple Wallet and Google Wallet.

How does BIMM pricing compare to LoyaltyPass?

BIMM has a free plan limited to 100 customers, then $39/month (Basic), $79/month (Standard), or $147/month (Premium). LoyaltyPass is $99/month flat with unlimited members, unlimited passes, and 20 partner locations included.

LoyaltyPass vs BIMM | LoyaltyPass

LoyaltyPass vs BIMM

BIMM puts your stamp card inside their consumer app alongside every other local business. LoyaltyPass puts a fully branded loyalty card directly in your customers' Apple Wallet and Google Wallet.

Bottom line: BIMM is a reasonable entry point for a very small business that wants a free stamp card tool, but customers must download the BIMM app and your loyalty card sits inside their ecosystem rather than your brand. LoyaltyPass issues a fully branded card directly to Apple and Google Wallet with no shared app.

Start Free Trial - No Credit Card View Pricing

Feature comparison

Side-by-side breakdown of LoyaltyPass vs BIMM on the features that matter most.

Feature

LoyaltyPass

BIMM

Monthly price

$99/month

$39-$147/month

Apple Wallet passes

Yes, branded per business

Partial (BIMM QR in Wallet, not a branded pass)

Google Wallet passes

Yes, branded per business

Customer app required

Yes (BIMM app)

Branded loyalty card

Yes, fully branded

No (BIMM-branded ecosystem)

Stamp card programs

Yes

Points-based programs

Yes

No (stamps only)

Push notifications

Yes, wallet push

Yes (Standard plan+)

Gift cards / social gifting

Yes (Premium)

Setup time

Under 10 minutes

Orange dot = LoyaltyPass advantage. All information based on publicly available data as of 2026.

Where BIMM wins

1
Freemium plan available for very early-stage businesses (up to 100 customers)
2
Social gifting: customers can send loyalty gift cards to friends and family
3
Shared stamp cards across multiple users (family/group loyalty pooling)
4
One app for customers to manage loyalty cards from multiple local businesses

Where LoyaltyPass wins

1
Loyalty card lives in Apple Wallet or Google Wallet under your brand: no BIMM branding, no shared app
2
No customer app download: customers add your card with a single QR scan
3
Points programs in addition to stamp cards: BIMM is stamps only
4
Your customer data belongs to your business, not BIMM
5
Google Wallet supported: BIMM has no Google Wallet pass option

Pricing snapshot

BIMM offers a free plan capped at 100 customers. Paid plans run $39-$147/month. LoyaltyPass is $99/month flat with unlimited members and 20 partner locations included.

LoyaltyPass

$99/month

Pro plan. Unlimited members, unlimited passes, 20 locations included. Apple Wallet, Google Wallet, push notifications, and analytics.

+Unlimited members
+Unlimited passes
+20 partner locations included
+Apple Wallet + Google Wallet passes
+Push notifications included
+Real-time analytics
+14-day free trial, no credit card

Start Free Trial

BIMM

BIMM offers a free plan capped at 100 customers. Paid plans run $39-$147/month. LoyaltyPass is $99/month flat with unlimited members and 20 partner locations included.

Visit BIMM pricing page for current rates.

See full LoyaltyPass pricing plans

Which one is right for your business?

Pick BIMM if...

Small cafes and local retailers that want an out-of-the-box digital stamp card and are comfortable sharing a consumer app ecosystem with other businesses.

Pick LoyaltyPass if...

Businesses that want a fully branded loyalty card issued directly to Apple Wallet and Google Wallet under their own name, with no shared app.

Frequently asked questions

What is BIMM and how does it compare to LoyaltyPass?: BIMM is a consumer loyalty app where customers collect stamps from multiple businesses inside one shared app. LoyaltyPass issues a fully branded loyalty card directly to Apple Wallet or Google Wallet per business. With LoyaltyPass, your card carries your brand, not BIMM's, and customers need no app download.
Does BIMM support Apple Wallet?: BIMM allows customers to add their BIMM QR code to Apple Wallet, but this is a pass into the BIMM ecosystem rather than a standalone branded pass for your business. LoyaltyPass issues a fully branded wallet pass per merchant that lives natively in Apple Wallet and Google Wallet.
How does BIMM pricing compare to LoyaltyPass?: BIMM has a free plan limited to 100 customers, then $39/month (Basic), $79/month (Standard), or $147/month (Premium). LoyaltyPass is $99/month flat with unlimited members, unlimited passes, and 20 partner locations included.

Ready to try LoyaltyPass?

14-day free trial. No credit card required. Setup takes under 10 minutes.

Start Free Trial See Pricing Plans

$99/month · Unlimited members · Apple Wallet & Google Wallet · No customer app required