LoyaltyPass vs Mindbody

LoyaltyPass vs Mindbody

Mindbody loyalty requires the Mindbody app and enterprise pricing. LoyaltyPass puts your branded pass in Apple Wallet and Google Wallet at $99/month, live in under 10 minutes.

Bottom line: Mindbody is the industry standard for mid-to-large fitness studios that want scheduling, memberships, retail, and loyalty under one roof. LoyaltyPass is the better fit for studios that want wallet passes, lock-screen push notifications, and transparent flat-rate pricing without an enterprise contract.

Feature comparison

Side-by-side breakdown of LoyaltyPass vs Mindbody on the features that matter most.

Feature
LoyaltyPass
Mindbody
Apple Wallet and Google Wallet passes
Yes: native wallet passes
No: loyalty tracked within Mindbody app
Push notifications to lock screen
Yes: wallet pass notifications
No: in-app or email only
Works without Mindbody
Yes: POS-agnostic
No: loyalty tied to Mindbody POS
Stamp and points programs
Yes
Limited: points within Mindbody
Fitness studio scheduling
No
Yes: core product
No customer app download
Yes
Mindbody consumer app required
Self-serve setup
Yes: live in under 10 minutes
No: enterprise onboarding required
Transparent pricing
Yes: $99/month
No: enterprise quote required
Analytics
Real-time loyalty dashboard
Reporting within Mindbody
SMB accessibility
Yes: any size business
Better suited for larger studios

Orange dot = LoyaltyPass advantage. All information based on publicly available data as of 2026.

Where Mindbody wins

  • 1

    Mindbody is the dominant platform for fitness studios and wellness businesses: scheduling, memberships, retail POS, and loyalty in one system.

  • 2

    Deep integration between class bookings and loyalty means points can be awarded automatically when a class is attended.

  • 3

    The Mindbody consumer app is widely used: existing Mindbody users are already in the ecosystem.

Where LoyaltyPass wins

  • 1

    LoyaltyPass issues branded Apple Wallet and Google Wallet passes. Customers carry your loyalty card without needing the Mindbody app.

  • 2

    LoyaltyPass is available to any fitness studio without enterprise pricing or a sales call. Setup takes under 10 minutes.

  • 3

    Lock-screen push notifications via wallet pass reach customers between classes without competing for attention inside a booking app.

  • 4

    LoyaltyPass works with any scheduling or POS system. Moving off Mindbody in the future does not affect your loyalty program.

Pricing snapshot

Mindbody pricing requires a sales call and is enterprise-tier, designed for larger studios. LoyaltyPass is $99/month with a self-serve 14-day trial and no credit card required.

LoyaltyPass
$99/month

Pro plan. Unlimited members, unlimited passes, 20 locations included. Apple Wallet, Google Wallet, push notifications, and analytics.

  • +Unlimited members
  • +Unlimited passes
  • +20 partner locations included
  • +Apple Wallet + Google Wallet passes
  • +Push notifications included
  • +Real-time analytics
  • +14-day free trial, no credit card
Start Free Trial
Mindbody

Mindbody pricing requires a sales call and is enterprise-tier, designed for larger studios. LoyaltyPass is $99/month with a self-serve 14-day trial and no credit card required.

Visit Mindbody pricing page for current rates.

See full LoyaltyPass pricing plans

Which one is right for your business?

Pick Mindbody if...

Mid-to-large fitness studios, yoga studios, and wellness businesses already using Mindbody for scheduling, memberships, and POS that want loyalty baked in.

Pick LoyaltyPass if...

Boutique fitness studios and wellness businesses of any size that want branded Apple Wallet and Google Wallet loyalty passes without enterprise pricing or Mindbody lock-in.

Frequently asked questions

Does Mindbody issue Apple Wallet loyalty passes?
No. Mindbody loyalty is tracked within the Mindbody platform and their consumer app. There are no native Apple Wallet or Google Wallet passes. LoyaltyPass issues branded wallet passes directly to customers' phones.
Can I use LoyaltyPass alongside Mindbody for class scheduling?
Yes. LoyaltyPass runs independently of your scheduling software. Staff scan customer wallet passes using the free LoyaltyPass merchant app on any smartphone. Mindbody handles your bookings; LoyaltyPass handles loyalty.
Is Mindbody good for small boutique fitness studios?
Mindbody is designed for mid-to-large fitness businesses. Smaller boutique studios often find the pricing and onboarding complexity difficult to justify. LoyaltyPass is self-serve at $99/month with no sales call required.
How do push notifications compare between Mindbody and LoyaltyPass?
Mindbody sends marketing messages through email or their app. LoyaltyPass sends push notifications via the wallet pass directly to the customer's lock screen, with open rates around 90% compared to 20-30% for email.
Does LoyaltyPass work for yoga studios and wellness businesses?
Yes. LoyaltyPass works for any physical business that rewards repeat visits: yoga studios, pilates, gyms, spas, and salons. The program can reward visits, purchases, or a combination of both.

Ready to try LoyaltyPass?

14-day free trial. No credit card required. Setup takes under 10 minutes.

$99/month · Unlimited members · Apple Wallet & Google Wallet · No customer app required