Both platforms deliver digital loyalty cards through Apple Wallet and Google Wallet. Neither requires customers to download an app. Both charge a monthly subscription for the business.
If those are the features you care about most, either platform works. The differences between LoyaltyPass and Loopy Loyalty emerge in POS integrations, program structure, and which markets each is built for. This comparison covers each area directly.
At a glance
| LoyaltyPass | Loopy Loyalty | |
|---|---|---|
| Delivery method | Apple Wallet + Google Wallet | Apple Wallet + Google Wallet |
| Customer app required | No | No |
| Stamp card programs | Yes | Yes |
| Points programs | Yes | Limited |
| Starting price (monthly) | $99/month | $25/month |
| POS integrations | Square, Toast, Clover | Manual scan only |
| UAE/AED pricing | Yes | No |
| Bilingual push notifications | Yes (Arabic/English) | No |
| Analytics dashboard | Yes | Basic |
Pricing verified as of mid-2026. Check each platform's pricing page for current rates.
This comparison focuses on the features that matter most when choosing between two wallet-pass loyalty platforms. For a broader look at alternatives across more platforms, see the Loopy Loyalty alternatives guide.
Where both platforms agree
Before covering the differences, it is worth being clear about what both platforms do well:
No app for customers. Both platforms deliver loyalty cards natively to Apple Wallet and Google Wallet. Customers scan a QR code, tap once, and the card lives in their phone permanently. This is the single biggest conversion advantage either platform has over app-based loyalty tools.
Push notifications. Both platforms send push notifications directly to customers' lock screens via their wallet pass. For local businesses, this is meaningfully more effective than email for time-sensitive campaigns.
No POS hardware required. Both platforms work alongside your existing point of sale via QR code scanning. Staff use a merchant app on a standard smartphone. There is no terminal to buy or software to install.
Pricing
Loopy Loyalty's Pro plan runs $25/month. LoyaltyPass runs $99/month and includes unlimited members with a 14-day free trial.
For UAE and Middle East businesses, LoyaltyPass offers AED-denominated pricing (starting at AED 364/month), which eliminates currency conversion and provides local invoicing. Loopy Loyalty is priced in USD and GBP.
Loopy Loyalty is cheaper at entry level. LoyaltyPass costs more but includes POS integrations, points programs, and bilingual push notifications in a single plan. For UAE businesses, LoyaltyPass is the clear choice on pricing alone given AED-denominated billing.
POS integrations
This is the most significant functional difference between the two platforms.
LoyaltyPass integrates natively with Square, Toast, and Clover. This means stamp-adding can be automated or semi-automated at the point of sale, rather than requiring a separate QR scan step.
Loopy Loyalty does not offer native POS integrations. Staff must use the Loopy Loyalty merchant app to manually scan each customer's card after payment. This works, but it adds a step and relies entirely on staff remembering to do it.
If you are on Square, Toast, or Clover and want loyalty to be part of the payment flow rather than a separate step, LoyaltyPass's POS integrations are a meaningful advantage. If you are on a POS that neither platform integrates with, the distinction disappears.
Program types
Loopy Loyalty is built around digital stamp cards. The platform does this well: easy to set up, clean interface, straightforward stamp logic. If a stamp card is all you need, Loopy Loyalty's simplicity is a genuine selling point.
LoyaltyPass supports both stamp cards and spend-based points programs. This matters when your ticket size varies significantly. A coffee shop where every visit costs roughly the same benefits from a stamp card. A salon where a trim costs $35 and a full color treatment costs $180 benefits from a points program that rewards proportionally to spend.
For stamp cards only: both platforms work equally well. For spend-based points programs: LoyaltyPass is the better choice.
Push notifications and campaigns
Both platforms support push notifications to enrolled card holders. The mechanics are similar: you write a message, set a time, and it delivers to the customer's lock screen via their wallet pass.
LoyaltyPass supports bilingual push notifications (Arabic/English), which matters for UAE businesses. It also offers geofence-triggered notifications (a push that fires when a card holder comes within a set radius of your location) and automated re-engagement sequences (an automatic push when a customer has not visited in X days).
Loopy Loyalty supports manual push campaigns. Geofencing and automated re-engagement are available on higher tiers.
Who should choose Loopy Loyalty
You need a straightforward stamp card, your POS is not Square, Toast, or Clover, you are based in the UK, US, or Australia with no plans to expand to the Middle East, and simplicity matters more than points-based flexibility. Loopy Loyalty has been in the market longer and has a strong track record for basic stamp card programs.
Who should choose LoyaltyPass
You want both stamp cards and points programs under one platform, you are on Square, Toast, or Clover and want POS-native integration, you are in the UAE or broader Middle East and need AED pricing and bilingual push notifications, or you want automated re-engagement and geofence triggers without upgrading to a top-tier plan.
The best way to choose between two platforms at a similar price point is to identify the one feature that matters most for your specific business situation, then build backward from there. For most independent businesses on standard POS systems with a simple stamp card need, either works. For UAE businesses, businesses on Square/Toast/Clover, or businesses with variable ticket sizes, LoyaltyPass is the more capable fit.
Start a free LoyaltyPass trial. No app download for customers, no POS change required.
